It’s been a busy month of September here at Ingredient Hotline. One development of note on the business side of things is our ability, starting this Spetember, to provide chia seeds to food manufacturers from warehouses within North America.
Chia seeds are one of the hottest trends in food right now. These tiny seeds are absolutely packed with nutritional value and have definitely hit the mainstream. Chia seeds are being extolled on television and in popular literature. Consumer demand for chia is growing. Given it’s properties and characteristics, it can be the perfect component for food applications wishing to leverage the growing desire for natural, healthy and functional ingredients. Awareness of chia seeds has been trending up at a remarkable pace in the last three years:
We are happy to announce that Ingredient Hotline is uniquely positioned to meet the needs of North American food manufacturers sourcing chia seeds. For the quantities and prices required by food producers, chia seeds are typically imported directly from South America. However, Ingredient Hotline can provide chia seeds in bulk at wholesale prices from within North America. Compared with alternative sources, we can:
provide shorter delivery and lead times
handle smaller quantity orders
ensure you avoid the hassles of importing into North America
Coconut water seems to be the big craze with celebrities these days, and it’s not without merit. It’s a natural isotonic beverage with a comparable level of electrolytes as our blood. In fact, during World War II, coconut water was administered intravenously as a replacement for dextrose on the battlefield. Think of it as nature’s Gatorade, but better: it’s got 2 to 3 times as much potassium as sports drinks while having less than half the amount of sodium and a fraction of the sugar (and these sugars are completely natural no less!).
It’s low in calories, fat-free, natural and serves a purpose: hydration. Some consumers are likely to choose it over sugar-laden sports drinks, so it’s no wonder big name beverage companies are vying for their piece of the coconut pie.
Right now, coconut water represents a perhaps $50 million niche industry. Given the maturity of the sports beverage market and recent controversy surrounding energy drinks, could coconut water be the next big thing? Here’s the segment from GMA: