Posts Tagged ‘jamie oliver’

It’s Good Business To Have Healthy Customers

Monday, August 8th, 2011

Classic school lunch. Yum.Jillian Michaels, “TV’s toughest trainer” appearing on the hit show The Biggest Loser, recently interviewed Jamie Oliver for EverydayHealth.com. It’s hard not to know about Jamie Oliver, the chef who waged war on American obesity in ABC’s Food Revolution. Jamie tyied to teach America why we needed to learn to cook, and to care about what we are feeding our children.  Working in the food industry, one item that caught our eye was Jamie’s assertion that it’s good business to promote healthy foods:

Big stores in America are trying to do the right thing, and bring more fresh food, to more people for a fair price. That’s the only way we’re going to be able to make change. Big business has to decide that it’s good business to have healthy customers. And we can help them do that by making different choices. If you stop buying processed foods, they will stop selling them.

We recommend you read the entire interview for more insights and why we need to change the way we cook and feed our kids: Jamie Oliver on the Fight for Healthier Food.

Creative Commons License photo credit: Ben+Sam

Can Food Education Be Commercial?

Monday, March 1st, 2010

Jamie Oliver, the Naked Chef, gives a passionate talk on the food we eat, and why it’s killing America (and the world). The rise in obesity and diet related diseases is alarming. As a parent, I’m alarmed that my kids may not be getting any real education in food and eating habits outside the home. As a citizen, I’m alarmed at the huge economic cost of obesity related health problems, no doubt in the billions of dollars. As a human, I’m alarmed at the emotional cost of poor eating habits, affecting many if not most of the people we know and love.

Well, Jamie says it doesn’t have to be this way. He argues that food education can be commercial. Check out the inspiring video of his recent talk at TED: