Posts Tagged ‘obesity’

It’s Good Business To Have Healthy Customers

Monday, August 8th, 2011

Classic school lunch. Yum.Jillian Michaels, “TV’s toughest trainer” appearing on the hit show The Biggest Loser, recently interviewed Jamie Oliver for EverydayHealth.com. It’s hard not to know about Jamie Oliver, the chef who waged war on American obesity in ABC’s Food Revolution. Jamie tyied to teach America why we needed to learn to cook, and to care about what we are feeding our children.  Working in the food industry, one item that caught our eye was Jamie’s assertion that it’s good business to promote healthy foods:

Big stores in America are trying to do the right thing, and bring more fresh food, to more people for a fair price. That’s the only way we’re going to be able to make change. Big business has to decide that it’s good business to have healthy customers. And we can help them do that by making different choices. If you stop buying processed foods, they will stop selling them.

We recommend you read the entire interview for more insights and why we need to change the way we cook and feed our kids: Jamie Oliver on the Fight for Healthier Food.

Creative Commons License photo credit: Ben+Sam

School Lunches: Whole Grains, Fresh Fruits & Vegetables

Sunday, January 23rd, 2011

The USDA has announced new guidelines for school lunches (in the USA). What could be more important than the food our children eat? In an era of soaring childhood obesity rates, we all have an interest in providing healthy meals for our children. According to ABC News, the new school lunch guidelines are based on an Institute of Medicine study:

…reduce saturated fat, sugar and sodium. Increase whole grains. Serve both fruits and vegetables daily. And, for the first time, set maximum calorie counts in addition to minimum ones.

More on the story: